Mark Stevens doesn’t look at the world through rose-colored glasses—he uses a kaleidoscope. The tell-it-like-is author of Business Week Best Seller Your Marketing Sucks and the forthcoming Your Management Sucks: a 7-Day Crash Course for Declaring War On Your Business, advises CEOs and senior managers to do just that: declare constructive war on their businesses by challenging the oxymoron of conventional wisdom that permeates—and poisons—organizations.

Stevens’ unique, proprietary methodology guides corporations to achieve breakthrough results and perpetual growth at various stages of the business lifecycle. As CEO of MSCO, Inc., a prominent, global marketing firm, Stevens and his team of experts specialize in formulating strategic solutions and creating marketing tools designed to generate increased revenue and a high return on investment—all focused on growing clients’ businesses.

An innovator in the art and science of growing businesses, Stevens has developed integrated marketing solutions for companies of all sizes across a wide range of industries.

In addition to Your Marketing Sucks, Stevens has authored Extreme Management: What They Teach At Harvard’s Advanced Management Program; King Icahn: The Biography Of A Renegade Capitalist; The Big Eight: An Inside View Of America's Most Powerful Accounting Firms; the sequel, The Big Six; How To Run Your Own Business Successfully; Sudden Death: The Rise & Fall Of E.F. Hutton; Land Rush: The Secret World Of Real Estate Super Brokers And Developers; Power Of Attorney: The Rise Of The Giant Law Firms; and The Macmillan Small Business Handbook. He was also the writer of a nationally syndicated column Small Business, for which he was bestowed a John Hancock Award for "outstanding financial journalism, lucid reporting and excellent interpretation of the nation's business."

His dynamic and gregarious style and engaging presence makes Stevens a much sought-after keynote speaker at business conferences, industry events and at major corporate and trade association functions including Nike; American Marketing Association Chapters: Los Angeles, Portland, Savannah, Albany, Tucson, Reno, Las Vegas, St. Louis, Iowa, Oklahoma City, San Diego, Atlanta; the Advertising Club of Cincinnati; NYC’s 92 nd Street Y; University of Denver; Pharmaceutical Marketing Research Group (PMRG) Global Summit; Valve Manufacturing Association; the Institute for International Research; and the 10 th Advertising Festival in Mexico City.

Frequently asked to provide feature content for notable media, Stevens has been cited in Forbes, The New York Times, The Wall Street Journal, Dow Jones, Reuters, CBS Marketwatch.com, Businessweek.com, WSJ.com, Time, Westchester Business Journal, Newsday, LA Times Syndicate, Bloomberg Press, and Investment News. He has been a guest on CBS-TV National News with Trish Regan, National Public Radio’s Morning Edition with Scott Horsley, CBS Marketwatch TV with Ed Crane, Bloomberg on the Ball with Jerry Azar, Fox News Radio, The Today Show, Bloomberg TV’s Small Business Report, Louis Rukeyser Show, and the WCBS Radio Business Report with Joe Connolly.